16th January 2014

Active lifestyles, time for the judging to begin


Thank you all for your great ideas in the GeoVation Challenge ‘How can we encourage active lifestyles in Britain? ’.  We asked for your ideas to encourage people to lead active lifestyles in the open; whatever their age. There were 74 fantastic ideas posted between 7 November 2013 and 15 January 2014 and a whopping 655 people registered on the GeoVation Community during that time!

The next stage is for the judging panel to start reading all of your ideas and select which of these offer the best solution to the active lifestyles challenge theme and are innovative, use technology, good design and of course, use Ordnance Survey geographical information,  including OS OpenData and OS OpenSpace, together with other open data in the solution.  The judges will be meeting on 21 January and soon after we’ll announce the finalists to be invited to GeoVation Camp in Southampton over the weekend 28 February to 2 March 2014.

Ordnance Survey will be offering a slice of £100,000 to help develop the best ideas.

You can find out who the judging panel are below:

The Judging Panel Chair is:

Andy MiddletonAndy Middleton – a social entrepreneur, designer and facilitator who helps leaders in business,  government and community build resilience for sustainability. He uses ecology, psychology and experiential learning to help people see the possibilities for radical change where previously they only sensed problems. He is a Board Member of Natural Resources Wales and Founder Director of TYF, a leading and innovative adventure, education and outdoor retail business based in St Davids, Pembrokeshire. His imagination is fired by city and country-scale sustainability projects and by surfing waves of change with clients, friends and family.

Andy will be joined by:

Alison Prendiville

Dr Alison Prendiville’s expertise is in Design and Service Design, in which she has an internationally recognised reputation as a researcher and academic leader.  She is is Course Director for the MDes Service Design Innovation at LCC/UAL, focusing on the role of design as a catalyst for multi-disciplinary team working, particularly within the areas of health care and societal challenges. Her expertise lies in the field of service design, digital anthropology, creative economies and connected communities.  Her PhD (2001) investigated the specification of engineering hardware in the design of public transport systems and the design of the passenger service experience. She was a researcher on the EU Framework IV Programme MIMIC (Modality, Inter-modality and Interchange) investigating transport interchanges and the barriers to the seamless journey.  She has an MA from the RCA in Design management and an MSc in Digital Anthropology with distinction (UCL). She is an Associate of the Higher Education Academy and a Fellow of the RSA.

Photo of Gwenda OwenGwenda Owen –  Trustee, Councillor for Wales for CTC, the national cycling charity. Gwenda has been cycling around Wales for most of her life and has worked in the Third Sector for over 30 years.  Roles have been varied but have always involved working with people.   An interlude to study Law at Aberystwyth University and a move to Cardiff to complete the Legal Practice Course reinforced her commitment to working in the voluntary sector.   The legal training was put to good use during nine years with Citizen’s Advice Bureaux in Cardiff and Newport as a specialist casework supervisor but then the opportunity arose to work for CTC, the national cycling charity to help introduce Bikeability to Wales.  She currently works for Ramblers Cymru as Community Engagement Officer but 2014 sees her returning to cycling to take up the role of trustee as CTC Councillor for Wales in her spare time.

Photo of Dr Andrew AdamsDr Andrew Adams is a Senior Lecturer in the Centre for Event and Sport Research at Bournemouth University and teaches across a range of sport and social policy modules. At Bournemouth University we work with a range of sport and leisure organisations from local clubs and the county sports partnership to professional organisations such as Bournemouth AFC. Andrew holds degrees from University of Kent and Warwick University and a PhD from Loughborough University and has published widely on sport, policy and the social impacts for grass roots sport organisations.  Andrew has three sons, is a keen runner and former rugby player and referee and lives in Southampton.

Photo of Quentin JohnsQuentin Johns,  Head of Business Development at Hub Westminster, London’s Super Studio for the new economy. The Hub Network comprises over 40 locally owned centres around the world, and what holds them together as a collaborative community, is that all the members of the Hub’s are dedicated to delivering social and environmental impact from their  businesses. Quentin has a degree in Social Anthropology from Sussex University and has worked with rural communities for an NGO in India. He has also worked as the international sales manager for  Marvin Magic, running stores on both sides of the Atlantic. He changed careers in 2011 in search of a job that would help create a new more sustainable economy.

Two directors from Ordnance Survey will be participating in the judging panel.

Peter ter Haar is Director of  Products & Innovation at Ordnance Survey.  Peter  is responsible for all aspects of product management at Ordnance Survey including product marketing, engineering and supply. He joined Ordnance Survey in November 2006, with more than 18 years’ experience in product management and business development in both the public and private sectors in GIS, location-based services and mobile technology. His previous roles include the head of GIS at the City of Amsterdam, and senior product and technical management roles in Geodan, Autodesk Europe and Intergraph Europe.

John Carpenter

John Carpenter, Director of  Strategy and Planning at Ordnance Survey. John’s responsibilities include the Ordnance Survey’s outreach and research programmes, strategy, policy and licensing. Previously John was Head of Products, responsible for the life-cycle management of the whole Ordnance Survey product range. John joined Ordnance Survey from the financial services industry in 2006, where he managed a number of business-to-business product groups. He once taught Geography, when such things as O-levels still existed.


Peter will be selecting finalists to attend GeoVation Camp, while John will be at GeoVation Camp, talking to the teams, listening to the pitches and selecting the successful finalists to receive funding.